"Find every source of wasted spend in my account."
Wasted Budget Report. Quantifies monthly waste and what to cut first.
See which job titles, accounts and creatives turn LinkedIn spend into pipeline, and where your budget leaks. Answers in minutes.
A free, hosted LinkedIn Ads MCP server built for B2B and B2B SaaS teams. Connect Campaign Manager in about 5 minutes and ask in Claude, ChatGPT, Cursor or our own web chat. No LinkedIn developer app, no code, no CSV exports.
Want to look first? See the setup options or browse the prompts. Featured on Product Hunt
I joined your LinkedIn audience data with HubSpot deals for the last 30 days.
VP+ at 51 to 200 employee SaaS brings the biggest deals
| Segment | Leads | CPL | Avg deal |
|---|---|---|---|
| VP+ SaaS (51 to 200) | 4 | $510 | $68K |
| Director, Marketing | 3 | $690 | $38K |
| Manager, Demand Gen | 4 | $720 | $19K |
Move budget here first: VP+ leads cost the least and close the largest deals. Shift spend from the Manager segment toward VP+.
I compared closed revenue by source in HubSpot for the quarter.
LinkedIn brings 19% of leads but 39% of revenue
| Source | Leads | Revenue | Per lead |
|---|---|---|---|
| LinkedIn Ads | 11 | $112K | $10.2K |
| Organic search | 18 | $96K | $5.3K |
| Google Ads | 28 | $76K | $2.7K |
Watch out: judged on cost per lead, LinkedIn looks expensive. Judged on revenue per lead, it is your best channel.
Example answers from B2B SaaS accounts. Names anonymised.
LinkedIn Ads MCP is a connector that lets an AI assistant like Claude or ChatGPT read your LinkedIn Campaign Manager data. It uses the Model Context Protocol (MCP), the open standard Anthropic introduced in 2024, so instead of exporting CSVs you ask in plain English and get answers on audiences, accounts, creatives, lead forms and cost per lead.
LinkedIn has not published an official MCP server. GrowthSpree's is a free, hosted one built for B2B and B2B SaaS teams: connect with LinkedIn sign-in, ask in Claude, ChatGPT, Cursor or our web chat, and start with 22 ready-made LinkedIn Ads prompts.
Last updated September 21, 2026
B2B buys differently, whether you sell software, services or industrial products: long cycles, buying committees, demo and quote requests, and pipeline. LinkedIn is where those buyers are, and it is the channel most likely to be judged on the wrong metric.
Connect HubSpot and ask which LinkedIn segments and campaigns created SQLs and deals.
See which target accounts engage, which go silent, and which to hand to sales.
Prompts look at 90-day windows and assisted conversions, so LinkedIn gets credit for the deals it starts.
Prompts written from our 2026 LinkedIn Ads Waste Report and $60M+ of managed B2B ad spend.
Generic MCPs can read your campaigns. Only GrowthSpree can tell you how they compare. These numbers come from our 2026 B2B SaaS LinkedIn Ads Waste Report ($9.4M audited), and the prompts below score your account against them.
Benchmarks from GrowthSpree's published waste reports. Find the benchmark prompts in the prompt library below.
A connector gives an AI tool access to your data. That part is quickly becoming a commodity. What decides the quality of the answer is what the AI knows about B2B, and that is what GrowthSpree adds.
Your account is compared with 99 audited B2B SaaS accounts from our Google Ads and LinkedIn Ads waste reports, not with generic industry averages.
Prompts and playbooks encode how our operators run B2B accounts, from $60M+ of managed ad spend across 300+ companies.
LinkedIn Ads, Google Ads, Microsoft Ads, GA4, Search Console and HubSpot on one account, so answers are judged on SQLs and revenue.
Company context, saved prompts, scheduled audits and a Slack bot turn one good answer into a weekly habit.
Results from GrowthSpree agency engagements, the work these prompts and playbooks come from.
LinkedIn is the most expensive B2B channel to run blind. Here is the work that eats the week, and what it looks like when you can just ask.
| The job | Today | With LinkedIn Ads MCP |
|---|---|---|
| Explaining a high CPL | LinkedIn CPL runs well above other channels and you cannot tell which titles, seniorities or industries push it up. | Claude breaks CPL down by job title, seniority, function, industry and company size and shows which segments to cut. |
| Lead quality | Targeting looks right on paper, but sales keeps rejecting the leads. | Connect HubSpot and Claude shows which segments become opportunities, not just form fills. |
| ABM lists | You uploaded 500 target accounts. You cannot see which are engaging and which are silent. | Claude ranks target companies by engagement and flags the warmest accounts for sales. |
| Creative fatigue | CTR slides across 15 ads and 8 campaigns and you only notice once the budget is gone. | Claude spots declining CTR and rising frequency early and tells you which ads to refresh. |
| Reporting | Download, pivot, format, then redo it when the VP changes the ask at 4pm. | A weekly, monthly or quarterly LinkedIn report with the reasons behind every change, written in seconds. |
| Optimising for MQLs | Campaign Manager says 40 leads. Nobody knows how many became pipeline. | Claude joins LinkedIn with HubSpot deals, so you optimise for revenue by segment instead of lead volume. |
Three steps, about five minutes. No code and no developer setup. Use it in the AI tool your team already has.
Enter your work email and your login details arrive by email. Log in, connect LinkedIn Ads with one click and copy the token shown on your dashboard.
Pick your setup below: the Claude Desktop extension on a free plan, a custom connector on paid Claude or Cowork, one command in Claude Code, or a config for any MCP client.
Start with "Which job titles are wasting budget?" and get an answer from your live data.
Claude free plan
Install the GrowthSpree .MCPB file in Settings, Extensions, then paste your token when Claude asks. About 2 minutes.
Claude paid plans
In Customize, Connectors, add a custom connector named GrowthSpree and paste your personal server URL.
Developers
Run one claude mcp add command with your API key in the header. Done.
Everything else
Paste the SSE config into Cursor, Windsurf or any client that supports remote MCP servers. ChatGPT connects as a custom connector.
Want the full walkthrough with screenshots? Read How to connect LinkedIn Ads to Claude using MCP.
Our 2026 B2B SaaS LinkedIn Ads Waste Report found 32% average ad spend waste. Here is what that means on your budget.
An estimate based on the report average, not a promise. Connect your account and Claude will show you the exact segments, creatives and campaigns.
22 prompts built by our LinkedIn Ads team and tested on real B2B accounts. Save any of them as a custom prompt in GrowthSpree and rerun it in one click.
"Find every source of wasted spend in my account."
Wasted Budget Report. Quantifies monthly waste and what to cut first.
"Why did my CPL spike in the last two weeks?"
Root cause analysis with fixes ranked by impact.
"Which campaigns should I scale and which should I pause?"
Campaign performance and CPL comparison.
"Audit my account and rank every optimisation by impact."
A prioritized optimisation list.
"Which job titles and company sizes convert, and which waste budget?"
Audience performance breakdown with projected savings.
"Which target accounts are engaging, and which are silent?"
ABM account engagement report for sales.
"Which lead gen forms produce real pipeline?"
Lead form quality versus quantity.
"Which ad formats win with which audiences?"
Document Ads, Thought Leader Ads, video, carousel and single image compared.
"Which creatives are fatigued?"
Catch declining CTR and rising frequency early.
"Write this week's LinkedIn Ads report."
Week-over-week wins, concerns and three actions.
"Write this month's LinkedIn Ads report."
Month-over-month performance with next steps.
"Build next quarter's LinkedIn Ads plan."
Budget, audiences, creative tests and CPL targets.
"How does my waste compare with the 32% benchmark?"
Your waste rate, scored against 56 audited accounts.
"How much budget goes to non-ICP job functions?"
The biggest waste cause in the report.
"Are we leaking spend to companies under 50 employees?"
Company-size leakage check.
"What share of budget reaches decision-makers?"
Seniority check against the 33% to 61% benchmark.
"Run the exclusions-first 90-day plan on my account."
Exclusions first, bids second, funding last.
"Are Thought Leader Ads beating Sponsored Content for us?"
Format comparison by audience.
"Which matched audiences and account lists perform best?"
List-level performance.
"Where is frequency burning out our audiences?"
Saturation before fatigue shows in CTR.
"Write five new ad intros for our best segment."
Copy grounded in what already works.
"Draft next month's LinkedIn creative test plan."
Tests ranked by expected impact.
Prompts answer one question. Playbooks chain them into a routine. Save each step as a custom prompt and rerun it in one click; Google Ads and Meta audits can also run on a schedule.
The 90-day framework that cut waste from 32% to 11.8%.
Give sales the accounts that are warming up.
Budget, audiences and tests for the next 90 days.
Anything you would ask a senior LinkedIn Ads strategist. These are the questions B2B and SaaS teams ask most in their first week.
Connect HubSpot, Google Ads and GA4 on the same account and Claude can answer the questions no single platform can.
Claude traces closed-won deals in HubSpot back through LinkedIn ad interactions, searches and site visits, so LinkedIn gets credit for the deals it starts.
Example answer"68% of your closed-won deals had a LinkedIn Ads touchpoint as first contact, but you attribute 80% of revenue to Google. Cutting LinkedIn would cut the channel that pre-qualifies your best leads."
Google may give you more MQLs, but which channel produces closed revenue? Claude answers by joining ad data with HubSpot deals.
Example answer"Each LinkedIn lead is worth $10.2K in closed revenue against $2.7K from Google Ads. LinkedIn is underfunded relative to what it returns."
"Is LinkedIn worth what we pay compared with Google?"
"Which job titles are wasting budget?"
"Which target accounts are warming up this week?"
"Which LinkedIn segments become SQLs?"
"Which client's LinkedIn account needs attention today?"
"Are we reaching decision-makers or interns?"
LinkedIn has not released an official MCP server, so every option is built on LinkedIn's Marketing API. Here is how they compare for a B2B marketing team.
| Best for B2B and SaaSGrowthSpree LinkedIn Ads MCP | Open-source servers on GitHub | Other hosted LinkedIn MCPs (e.g. Markifact, AdPlug, Ryze) | Build your own | |
|---|---|---|---|---|
| Price | Free to start | Free | Free tiers to paid plans | Free, plus your time |
| Setup time | About 5 minutes | 30+ minutes | Minutes | Weeks |
| LinkedIn developer app | Not needed | Required | Usually not needed | Required, plus API approval |
| Coding | None | Terminal and config files | None | Full build |
| Changes to campaigns | Claude recommends; you apply | Some offer full write access | Often write access with approval | Whatever you build |
| Where you can use it | Claude, ChatGPT, Cursor, any MCP client, plus web chat on Premium | MCP clients you configure | Usually Claude and ChatGPT | Depends on your build |
| Pipeline by segment with HubSpot | Yes, on the same account | No | Varies by vendor | If you build it |
| Ready-made LinkedIn prompts | 22, built for B2B and SaaS | None | Generic | None |
| Built for B2B and B2B SaaS | Yes: LinkedIn, HubSpot and Microsoft Ads together | General purpose | General purpose | Depends |
LinkedIn provides Marketing APIs for approved developers but no official MCP server as of September 2026. Competitor details come from each vendor's public pages in September 2026 and may change.
Almost anything a senior LinkedIn Ads strategist and copywriter would do with full access to your Campaign Manager data. Here is what that covers, and what it deliberately will not do.
Hours saved every week, and budget leaks found that nobody knew about
"This tool has saved us hours each week. The real-time recommendations are spot-on, and we've plugged budget leaks we didn't even know existed."
Reporting went from a chore to a question
"GrowthSpree's AI platform has made reporting so easy. These custom reports are intuitive, and they've made decision-making so much faster."
Like a dedicated analyst, without the overhead
"From budget leaks to performance issues, it identified and fixed problems we didn't even know existed. It's like having a dedicated analyst, but without the overhead."
Data comes from each platform's official API through the access you approve on the platform's own consent screen. No scraping and no shared logins.
OAuth tokens are stored server-side and the AI never sees your password.
Every teammate gets a personal API key. Treat it like a password and ask us to reset it if it is ever exposed.
Disconnect any integration from the Integrations page, or revoke access from the platform's own settings. How data is handled is set out in our privacy policy.
LinkedIn shows who saw and clicked. Add HubSpot and the other channels and Claude can show which LinkedIn spend became pipeline.
Still have a question? The MCP help center covers setup, integrations, plans and troubleshooting.
Get free accessLinkedIn Ads MCP is a connector built on the Model Context Protocol (MCP), the open standard Anthropic introduced in 2024, that lets an AI assistant like Claude or ChatGPT read your LinkedIn Campaign Manager data. You ask questions in plain English and get answers on audiences, accounts, creatives, lead gen forms and cost per lead from your live account.
No. As of September 2026, LinkedIn provides Marketing APIs for approved developers but has not published an official MCP server. Every LinkedIn Ads MCP is built by a third party on those APIs: open-source servers you run yourself, which need a LinkedIn developer app, or hosted options like GrowthSpree's.
You can start free. LinkedIn Ads is included on the Basic plan along with Google Ads, Google Analytics, Search Console, Microsoft Advertising and HubSpot. Premium adds Meta Ads, the GrowthSpree web chat and Slack.
No. You connect LinkedIn Ads with LinkedIn's own sign-in and approve access there. GrowthSpree generates your personal API key, so there is no developer app to register and no tokens to refresh yourself.
On Claude's free plan, use the Claude Desktop extension. On a paid Claude plan or Cowork, add GrowthSpree as a custom connector. Developers can connect Claude Code with one command. For Cursor, Windsurf, ChatGPT and other MCP clients, paste the server config with your API key. Every option uses the same token from your dashboard.
About 5 minutes: enter your work email to get your login, connect LinkedIn Ads and copy your token, add GrowthSpree to your AI tool, then ask your first question.
Claude analyses your account and recommends specific changes, such as audiences to exclude, creatives to refresh or budget to shift. You review and apply them in Campaign Manager.
Campaigns, audiences, creatives and conversion data from the ad account you connect. That includes performance by audience segment such as job title, seniority, function, industry and company size, plus lead gen form results.
Campaign Manager shows metrics one view at a time. Claude cross-references audiences, creatives, campaigns and account engagement in one answer, explains why something changed and tells you what to do next. With HubSpot connected, it also shows which segments became pipeline, which Campaign Manager cannot see.
Yes. Claude can rank companies from your target account lists by engagement, flag accounts that are warming up for sales, and recommend which silent accounts to remove from targeting.
Yes, when you also connect the HubSpot CRM MCP on the same account. Claude then joins LinkedIn campaigns and segments with HubSpot deals, so you can compare segments on SQLs, deal size and revenue instead of cost per lead.
Yes. Because Claude can see which intros, headlines and formats perform with which audiences, it writes new ad copy and creative test ideas grounded in your own results.
You select the ad account when you connect, and you can set which connected account each conversation uses. Agencies and multi-brand teams can also use separate users for each client.
Yes. GrowthSpree's MCP server is hosted, so it works with any client that accepts a remote MCP server: add it to ChatGPT as a custom connector, or paste the config into Cursor, Windsurf and other MCP clients. Claude has the most setup options.
No. On Claude's free plan you install the GrowthSpree extension in Claude Desktop and paste your token. Paid Claude plans and Cowork can add it as a custom connector instead, with higher usage limits for large accounts.
GrowthSpree uses your data to answer your questions and run the reports you set up. How it is stored and processed is set out in our privacy policy and your agreement with GrowthSpree. The AI assistant you choose, such as Claude or ChatGPT, also applies its own data policy.
A generic connector only gives an AI tool access to your data, which is quickly becoming a commodity. GrowthSpree adds what decides the quality of the answer: benchmarks from 99 audited B2B SaaS accounts, prompts and playbooks from $60M+ of managed B2B ad spend, every B2B channel plus HubSpot on one account, and workflow features such as company context, saved prompts, scheduled audits and a Slack bot.
The LinkedIn benchmarks come from GrowthSpree's 2026 B2B SaaS LinkedIn Ads Waste Report, an audit of 56 accounts and $9.4M of spend that found 32% average waste, and an exclusions-first framework that brought it to 11.8%. The report is free and ungated on the GrowthSpree website.
Because LinkedIn is the core B2B channel and B2B companies, SaaS or not, are measured on pipeline, not online sales. GrowthSpree connects LinkedIn with HubSpot, Google Ads and Microsoft Advertising on one account, and its prompts look at segments, accounts, demo and quote requests and 90-day windows.
Yes. Set your company context once, including what you sell, your ICP, goals and brand voice, and it is applied to every conversation so recommendations and ad copy fit your business.
Yes. Each teammate gets their own login and API key, and you can share any conversation through a private link. On Premium, the Slack bot answers questions for the whole team in your channels.
B2B and B2B SaaS marketing leaders, demand generation and ABM teams, agencies managing LinkedIn for clients, and founders running their own LinkedIn Ads. That includes software companies and B2B firms in IT services, professional services and manufacturing.
Connect LinkedIn Ads in about 5 minutes and ask your first question in Claude, ChatGPT or our web chat. If the answer does not show you something new about your account, you have lost five minutes.
Setup questions? Read the MCP help center.
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