Free for B2B and SaaS teams

The AI marketing MCP for B2B and SaaS teams

Connect every channel and your CRM once. Ask Claude or ChatGPT which channel actually drives pipeline, and where money is leaking.

One hosted MCP server for Google Ads, LinkedIn Ads, Meta Ads, Microsoft Advertising, GA4, Search Console and HubSpot. Connect in minutes, then ask in Claude, ChatGPT, Cursor or our own web chat. No analysts, no exports, no data warehouse.

Works in
  • Claude Desktop (free and paid)
  • Claude Cowork
  • Claude Code
  • ChatGPT
  • Cursor
  • Any MCP client
  • GrowthSpree web chat (Premium)

Want to look first? See the setup options or browse the prompts.

AI analyst, connected to 7 platforms This quarter
Which marketing source produces the most revenue, not just leads?

I joined ad data from every channel with closed deals in HubSpot.

$284K closed revenue, and LinkedIn is underfunded

Revenue by marketing source
SourceLeadsRevenuePer lead
LinkedIn Ads11$112K$10.2K
Organic search18$96K$5.3K
Google Ads28$76K$2.7K

Key insight: LinkedIn brings 19% of these leads but 39% of revenue. Each LinkedIn lead is worth $7.5K more than a Google Ads lead.

Example answers from B2B SaaS accounts. Names anonymised.

What is an AI marketing MCP?

An AI marketing MCP is a connector that lets an AI assistant like Claude or ChatGPT read your marketing platforms and CRM together. It uses the Model Context Protocol (MCP), the open standard Anthropic introduced in 2024, so instead of stitching exports from six dashboards you ask one question in plain English and get an answer across every channel.

GrowthSpree's AI marketing MCP is a free, hosted server built for B2B and B2B SaaS teams. It connects Google Ads, LinkedIn Ads, Meta Ads, Microsoft Advertising, GA4, Search Console and HubSpot on one account, works in Claude, ChatGPT, Cursor or our web chat, and ships with 20 cross-channel prompts plus a prompt library for each platform.

Last updated September 21, 2026

Price
Free to start
Basic plan
Google Ads, LinkedIn Ads, Microsoft Advertising, GA4, Search Console, HubSpot
Premium adds
Meta Ads, GrowthSpree web chat and Slack
Setup time
About 5 minutes per platform
Works with
Claude Desktop (free and paid plans), Claude Cowork, Claude Code, ChatGPT, Cursor and any MCP client
Access
Each platform's own OAuth screen; one GrowthSpree API key
Changes to your accounts
Claude recommends; you apply them in each platform
Scheduled audits
Google Ads and Meta, daily, weekly or monthly, to email or Slack
Built for
B2B and B2B SaaS marketing and revenue teams
Data use
Covered by our privacy policy
$60M+B2B ad spend managedFrom GrowthSpree client audits
300+B2B and SaaS accountsFrom GrowthSpree client audits
4.9/5rating on G240+ verified reviews

Used by marketing teams at

Clients love GrowthSpree on G2
Rocketlane Signeasy Hasura Privado Hubilo Betterplace Cashfree Payments PriceLabs Sahi Pro Rapid Claims LimeChat PayGlocal

Built for B2B and B2B SaaS, not ecommerce

Most AI marketing connectors are built for online stores chasing ROAS. B2B buys differently, whether you sell software, services or industrial products: long cycles, buying committees, demo and quote requests, and pipeline.

Pipeline, not clicks

HubSpot sits next to every ad platform, so each answer can be judged on SQLs and revenue.

The B2B channel mix

LinkedIn Ads and Microsoft Advertising sit next to Google Ads, Meta, GA4 and Search Console on one account.

Long sales cycles

Prompts look at 90-day windows, assisted conversions and demo or quote requests.

Real benchmarks

Prompts written from $60M+ of managed B2B ad spend and our LinkedIn Ads and Google Ads waste reports.

Which platforms does GrowthSpree's marketing MCP connect?

Every B2B channel on one account and one API key. Start with the channels you spend the most on, then add the rest.

Shopify is also available when your admin enables it.

B2B benchmarks from 99 audited accounts, built into the prompts

Anyone can connect your data to an AI tool. Only GrowthSpree can tell you how your channels compare with other B2B companies. These numbers come from our Google Ads and LinkedIn Ads waste reports.

36.1%average Google Ads waste across 43 B2B SaaS accounts
32%average LinkedIn Ads waste across 56 B2B SaaS accounts
11.4% and 11.8%average waste after our 90-day recovery frameworks
84 to 281days: typical B2B SaaS sales cycles, depending on deal size

Benchmarks from GrowthSpree's published waste reports. Find the benchmark prompts in the prompt library below.

What makes GrowthSpree's MCP different from a generic connector?

A connector gives an AI tool access to your data. That part is quickly becoming a commodity. What decides the quality of the answer is what the AI knows about B2B, and that is what GrowthSpree adds.

Benchmarks no one else has

Your account is compared with 99 audited B2B SaaS accounts from our Google Ads and LinkedIn Ads waste reports, not with generic industry averages.

Playbooks from real accounts

Prompts and playbooks encode how our operators run B2B accounts, from $60M+ of managed ad spend across 300+ companies.

Pipeline on one key

LinkedIn Ads, Google Ads, Microsoft Ads, GA4, Search Console and HubSpot on one account, so answers are judged on SQLs and revenue.

Built into your week

Company context, saved prompts, scheduled audits and a Slack bot turn one good answer into a weekly habit.

0.7x to 2.5x ROASPriceLabs
4x trials, 51% lower costTrackxi
3.4x ROAS, 36% lower cost per demoRocketlane

Results from GrowthSpree agency engagements, the work these prompts and playbooks come from.

What changes when AI can read every channel at once?

Every B2B marketer describes the same Monday morning. Here is what it looks like when you can just ask.

The jobTodayWith GrowthSpree MCP
Six tabs, no answerEach platform shows its own numbers and none of them talk to each other.Ask one question and Claude answers across every connected channel at once.
Budget bleeding silentlyA campaign has been wasting $1,000 a month for three months. Nobody has had time to find it.Ask "where am I wasting money?" and get exact amounts by channel, campaign and keyword, with fixes.
Wrong channel gets the creditThat "direct" conversion saw your LinkedIn ad, searched, got retargeted, then typed the URL.Claude traces HubSpot deals back through every touchpoint so each channel gets fair credit.
HubSpot knows the truthYour CRM knows which leads closed and for how much. Your ad platforms do not.Claude joins ad data with HubSpot deals so you optimise for revenue, not MQL volume.
Reports eat your FridaysExport, pivot, write the narrative, then redo it when the CEO changes the ask.A board-ready marketing report across all channels, written in seconds.
Always a month behindBy the time you find the problem, the quarter is over.Scheduled audits and a Slack bot surface problems while there is still time to act.

How do you connect your marketing platforms to Claude or ChatGPT?

Three steps, about five minutes. No code and no developer setup. Use it in the AI tool your team already has.

  1. 0:00 to 2:00

    Get your login and connect your platforms

    Enter your work email and your login details arrive by email. Log in, connect your platforms with one click and copy the token shown on your dashboard.

  2. 2:00 to 4:00

    Add it to your AI tool

    Pick your setup below: the Claude Desktop extension on a free plan, a custom connector on paid Claude or Cowork, one command in Claude Code, or a config for any MCP client.

  3. 4:00 to 5:00

    Ask your first question

    Start with "Which channel drove the most pipeline last quarter?" and get an answer from your live data.

Claude free plan

Claude Desktop extension

Install the GrowthSpree .MCPB file in Settings, Extensions, then paste your token when Claude asks. About 2 minutes.

Claude paid plans

Claude Desktop and Cowork connector

In Customize, Connectors, add a custom connector named GrowthSpree and paste your personal server URL.

Developers

Claude Code

Run one claude mcp add command with your API key in the header. Done.

Everything else

Any MCP client

Paste the SSE config into Cursor, Windsurf or any client that supports remote MCP servers. ChatGPT connects as a custom connector.

Setup details for every platform are in the MCP help center.

What you need before you start

  • Access to the platforms you want to connect, such as Google Ads, LinkedIn Ads, GA4, Search Console or HubSpot
  • An AI tool you already use: Claude Desktop (the free plan works), Claude Cowork, Claude Code, Cursor or another MCP client. No AI tool? On Premium, the GrowthSpree web chat works on its own.
  • A work email to receive your login details and setup steps

How much budget is leaking across your channels?

Our audits found 36.1% average waste in B2B SaaS Google Ads accounts and 32% in LinkedIn Ads accounts. Enter your spend on each to see what that means for you.

$20,000
$10,000
$200

An estimate based on our published waste benchmarks, not a promise. Connect your platforms and Claude will show you the exact campaigns, keywords and audiences.

Likely wasted each month$0
Over a year$0
Extra leads that budget could buy each month0
Find my wasted spend

The best cross-channel marketing prompts for Claude and ChatGPT

20 prompts that only work when your channels and CRM are connected together. Save any of them as a custom prompt in GrowthSpree and rerun it in one click.

"Which channel produces the most revenue per dollar, not just leads?"

Revenue by source from ad platforms and HubSpot.

"Where should I move budget next month, and what will it do?"

Budget reallocation with projected pipeline impact.

"Where am I wasting money across every channel?"

Total waste by platform, ranked.

Playbooks: how our operators use your platforms MCP every week

Prompts answer one question. Playbooks chain them into a routine. Save each step as a custom prompt and rerun it in one click; Google Ads and Meta audits can also run on a schedule.

The Monday revenue check

Twenty minutes that replace a morning of dashboards.

  1. Run the weekly anomaly scan across every channel.
  2. Ask which campaigns deserve more budget.
  3. Share the answer with your team through a conversation link or Slack.

The quarterly budget reset

Move money to what produces pipeline.

  1. Run the waste benchmark and cost per SQL prompts.
  2. Model a budget scenario between two channels.
  3. Save the plan as a custom prompt for next quarter.

The board pack

From six exports to one question.

  1. Run the CFO-ready ROI summary.
  2. Add first-touch attribution and sales cycle by channel.
  3. Ask for the quarterly board pack.

What can you ask Claude or ChatGPT across your marketing stack?

The questions B2B and SaaS teams ask most once every channel is connected.

  • Which channel drove the most pipeline last quarter?
  • Where am I wasting money across all channels?
  • Is LinkedIn worth more budget than Google Ads?
  • Which campaigns bring quote requests, not just demo bookings?
  • Why did our cost per SQL rise this month?
  • Which landing pages convert paid traffic best?
  • Am I bidding on keywords we already rank for?
  • Which sources produce leads sales rejects?
  • How long does each channel take to close a deal?
  • Which target accounts are engaging across channels?
  • Should I pause any Meta campaigns this week?
  • Write this month's marketing report for the board.
  • What should next quarter's budget split be?
  • Which content brings visitors who later buy?
  • Which campaigns should get more budget tomorrow?
  • Summarise everything that changed this week.

The questions no single platform can answer

Each dashboard only sees its own data. Connected together, Claude can answer the questions that decide your budget.

First touch to closed deal

Google AdsLinkedIn AdsSearch ConsoleGA4HubSpot

Claude traces closed-won deals in HubSpot back through ad clicks, searches and site visits to show the real journey, not just the last click.

Example answer"68% of your closed-won deals had an organic search touchpoint as their first contact, but you attribute 80% of revenue to paid."

Which channel makes money, not just leads

Google AdsLinkedIn AdsMeta AdsHubSpot

Google may bring 40 MQLs and LinkedIn 11. Claude joins ad data with HubSpot deals to show which one produced the revenue.

Example answer"LinkedIn brings 19% of leads but 39% of revenue. Each LinkedIn lead is worth $7.5K more than a Google Ads lead."

Exact budget moves, with projected impact

Google AdsLinkedIn AdsGA4HubSpot

Not "consider reallocating budget". Claude compares cost per SQL, deal size and velocity by source and tells you where to move money.

Example answer"Moving $3,200 a month from Google Display to LinkedIn Sponsored Content is projected to add $34K in quarterly pipeline, based on your last 90 days of close rates by source."

Board-ready reports in seconds

All connected channels

Ask for this month's marketing report and Claude pulls every channel, writes the narrative and highlights wins and risks.

Example answer"Marketing generated $284K closed revenue this quarter. LinkedIn led with $112K. Watch: Facebook CPL is rising and retargeting needs a creative refresh."

Who on a B2B revenue team uses it, and what they ask first

CMO or VP Marketing

"Which channel should get more budget next quarter?"

Demand gen

"Where is money leaking across our channels?"

RevOps

"Which sources produce SQLs that close?"

ABM leads

"Which target accounts are engaging across channels?"

Agencies

"Which client needs attention today?"

CFO and founders

"What did marketing spend return last quarter?"

Which marketing MCP should B2B teams use? GrowthSpree vs the alternatives

Google, Meta and HubSpot now publish official MCP servers, each for its own platform. Here is how the options compare for a B2B team that needs every channel and its CRM in one conversation.

Marketing MCP options compared, September 2026
Best for B2B and SaaSGrowthSpree AI Marketing MCPOfficial single-platform MCPs (Google, Meta, HubSpot)Hosted multi-platform ad MCPs (e.g. Markifact, Adspirer, PaidSync)Data platforms with MCP (e.g. Windsor, Supermetrics, Funnel)
PriceFree to startFreeFree tiers to paid plansUsually paid plans
Platforms in one connectionGoogle Ads, LinkedIn, Meta, Microsoft Ads, GA4, Search Console, HubSpotNo, one platform eachSeveral ad platformsMany sources
LinkedIn AdsYesNo official LinkedIn MCPVaries by vendorVaries by plan
HubSpot pipeline in the same chatYesSeparate serverRareVaries by plan
Setup timeAbout 5 minutes per platform30+ minutes each for the developer onesMinutesHours, often with a data warehouse
Where you can use itClaude, ChatGPT, Cursor, any MCP client, plus web chat on PremiumMCP clientsUsually Claude and ChatGPTVaries by vendor
Scheduled audits to email or SlackYes: Google Ads and MetaNoSome vendorsDashboards and reports
Ready-made cross-channel prompts20 here, plus platform prompt librariesNoneGenericGeneric
Built for B2B and B2B SaaSYesGeneral purposeGeneral purposeGeneral purpose

Official servers: Google Ads and Google Analytics (Google), Meta Ads (Meta) and HubSpot remote MCP (HubSpot). Competitor details come from each vendor's public pages in September 2026 and may change.

What can Claude or ChatGPT do with GrowthSpree MCP?

Almost anything a senior B2B marketing analyst, strategist and report writer would do with full access to every channel and your CRM. Here is what that covers, and what it deliberately will not do.

Your AI analyst can

  • Compare every channel on revenue, pipeline and cost per SQL, not just leads
  • Find wasted spend across Google Ads, LinkedIn Ads, Meta and Microsoft Ads
  • Trace closed deals back to their first touch
  • Recommend budget moves with projected pipeline impact
  • Find funnel leaks in GA4 and ranking wins in Search Console
  • Write ad copy, landing page headlines and content briefs from what performs
  • Write weekly, monthly and board-level marketing reports
  • Run scheduled Google Ads and Meta audits to email or Slack
  • Answer questions in Slack through the GrowthSpree bot (Premium)
  • Use your company context (ICP, goals, brand voice) so every answer fits your business
  • Save any prompt as a custom prompt and share conversations through a private link

It won't

  • Change campaigns, bids or budgets on its own. It recommends; you apply in each platform.
  • Guess numbers. Prompts tell Claude to use real account data and flag gaps.

What B2B and SaaS marketing leaders say

Hours saved every week, and budget leaks found that nobody knew about

"This tool has saved us hours each week. The real-time recommendations are spot-on, and we've plugged budget leaks we didn't even know existed."
Arnav MahajanChief of Staff, Fleetpanda

Reporting went from a chore to a question

"GrowthSpree's AI platform has made reporting so easy. These custom reports are intuitive, and they've made decision-making so much faster."
PranayHead of Marketing, Hubilo

Like a dedicated analyst, without the overhead

"From budget leaks to performance issues, it identified and fixed problems we didn't even know existed. It's like having a dedicated analyst, but without the overhead."
DebpriyaDirector of Marketing, Sogolytics

Is GrowthSpree MCP safe for your accounts?

Official APIs only

Data comes from each platform's official API through the access you approve on the platform's own consent screen. No scraping and no shared logins.

Tokens stay server-side

OAuth tokens are stored server-side and the AI never sees your password.

Your own API key

Every teammate gets a personal API key. Treat it like a password and ask us to reset it if it is ever exposed.

Disconnect any time

Disconnect any integration from the Integrations page, or revoke access from the platform's own settings. How data is handled is set out in our privacy policy.

AI marketing MCP questions, answered

Still have a question? The MCP help center covers setup, integrations, plans and troubleshooting.

Get free access
What is an AI marketing MCP?

An AI marketing MCP is a connector built on the Model Context Protocol (MCP), the open standard Anthropic introduced in 2024, that lets an AI assistant like Claude or ChatGPT read your ad platforms, analytics and CRM. You ask questions in plain English and get answers from live data across every connected channel.

Which platforms does GrowthSpree's marketing MCP connect?

Google Ads, LinkedIn Ads, Microsoft Advertising, Google Analytics 4, Search Console and HubSpot CRM on the Basic plan, with Meta Ads, the GrowthSpree web chat and Slack on Premium. Shopify is available when your admin enables it.

Is it free?

You can start free on the Basic plan, which covers Google Ads, LinkedIn Ads, Microsoft Advertising, GA4, Search Console and HubSpot. Premium adds Meta Ads, the web chat and Slack.

Do I need to connect every platform?

No. Each platform is useful on its own from day one. The biggest gains come when an ad platform and HubSpot are connected together, because Claude can then judge campaigns on revenue instead of leads. Most teams start with their two or three biggest channels.

How is this different from the official Google, Meta and HubSpot MCP servers?

Each official server covers one platform. GrowthSpree connects every B2B channel, including LinkedIn Ads, which has no official MCP, and HubSpot on one account and one API key, so Claude can answer cross-channel questions like which channel produces the most revenue per dollar.

How is this different from native dashboards?

Native dashboards only see their own data. Google Ads does not know what happens in HubSpot after the click, and LinkedIn does not know which leads closed. With every channel connected, a question like which paid channel produces the most closed revenue per dollar becomes one question instead of a spreadsheet project.

Which setup should I use?

On Claude's free plan, use the Claude Desktop extension. On a paid Claude plan or Cowork, add GrowthSpree as a custom connector. Developers can connect Claude Code with one command. For Cursor, Windsurf, ChatGPT and other MCP clients, paste the server config with your API key. Every option uses the same token from your dashboard.

How long does setup take?

About 5 minutes for the first platform: get your login by email, connect the platform and copy your token, add GrowthSpree to your AI tool, and ask. Each additional platform is one more click on the Integrations page.

Can Claude change my campaigns?

Claude analyses your data and recommends specific changes with the reasoning and numbers behind them. You review and apply the changes in each platform.

Does it work with ChatGPT?

Yes. GrowthSpree's MCP server is hosted, so it works with any client that accepts a remote MCP server: add it to ChatGPT as a custom connector, or paste the config into Cursor, Windsurf and other MCP clients. Claude has the most setup options.

Do I need a paid Claude plan?

No. On Claude's free plan you install the GrowthSpree extension in Claude Desktop and paste your token. Paid Claude plans and Cowork can add it as a custom connector instead, with higher usage limits for large accounts and long reports.

Can I get scheduled reports?

Yes. Automated Google Ads audits, and Meta Ads audits on Premium, run daily, weekly or monthly and are delivered by email or to a Slack channel, with your own report name and instructions.

Can the AI learn about my company?

Yes. Set your company context once, including what you sell, your ICP, goals and brand voice, and it is applied to every conversation so recommendations and copy fit your business.

Can my whole team use it?

Yes. Each teammate gets their own login and API key, and you can share any conversation through a private link. On Premium, the Slack bot answers questions for the whole team in your channels.

Is my marketing data used to train AI models?

GrowthSpree uses your data to answer your questions and run the reports you set up. How it is stored and processed is set out in our privacy policy and your agreement with GrowthSpree. The AI assistant you choose, such as Claude or ChatGPT, also applies its own data policy.

How is GrowthSpree's marketing MCP different from a generic MCP connector?

A generic connector only gives an AI tool access to your data, which is quickly becoming a commodity. GrowthSpree adds what decides the quality of the answer: benchmarks from 99 audited B2B SaaS accounts, prompts and playbooks from $60M+ of managed B2B ad spend, every B2B channel plus HubSpot on one account, and workflow features such as company context, saved prompts, scheduled audits and a Slack bot.

Where do the benchmarks come from?

The benchmarks come from GrowthSpree's two published waste reports: the $11.3M Google Ads Waste Report (43 B2B SaaS accounts, 36.1% average waste) and the 2026 LinkedIn Ads Waste Report (56 accounts, $9.4M audited, 32% average waste). Both are free to read on the GrowthSpree website.

Why is GrowthSpree's marketing MCP built for B2B and B2B SaaS?

Because B2B companies, SaaS or not, are measured on pipeline, not online sales. GrowthSpree puts LinkedIn Ads, Microsoft Advertising and HubSpot next to Google Ads, Meta, GA4 and Search Console, and its prompts look at SQLs, demo and quote requests, assisted conversions and 90-day windows.

Who is it for?

B2B and B2B SaaS marketing leaders, demand generation and RevOps teams, agencies reporting across many clients, and founders who run their own marketing. That includes software companies and B2B firms in IT services, professional services and manufacturing.

Find out which channel is really driving your pipeline

Connect your platforms in minutes and ask your first question in Claude, ChatGPT or our web chat. If the answer does not show you something new about your marketing, you have lost five minutes.

Setup questions? Read the MCP help center.

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